About Us
A brother-led team with perfectly complementary skill sets. Soren brings 20+ years of AI-powered product design from IDEO and Resonance Partners. Jensen brings award-winning architectural and spatial design from Garlands Design. Together, we deliver the rare combination of digital + physical holistic strategy.

Soren
DeOrlow
Senior AI Product Designer + Strategist specializing in consumer-facing AI experiences that bridge complex technology and genuine human delight. 20+ years of experience at IDEO and Resonance Partners shipping products for healthcare, fintech, CPG, and enterprise clients.
Resonance Partners
FOUNDER & PRINCIPAL // 2014 — PRESENTFounded independent design consultancy delivering AI product strategy, rapid prototyping, and design system leadership for healthcare, fintech, and consumer technology clients. Clients include Johnson & Johnson, Stanford Medicine, Athenahealth, and Western Digital.
IDEO
SENIOR INTERACTION DESIGNER // 2004 — 2014Led cross-disciplinary product design sprints for Fortune 500 clients. Shipped consumer-facing experiences across healthcare, retail, and financial services. Pioneered human-centered design methodologies for emerging technology platforms.
USC Viterbi School of Engineering — Data Science

Jensen
DeOrlow
Space designer and apprentice architectural designer with 15+ years of experience in project management and design execution. Expert in overseeing multi-phase design/build projects and facilitating collaboration among diverse teams. Based in Carlsbad, California.
Garlands
EXECUTIVE DESIGN DIRECTOR // 2010 — PRESENTFacilitated, managed and oversaw multi-phase design/build projects in North County San Diego and Arizona. 10,833 accredited architectural internship hours accrued through the National Council of Architectural Registration Boards (NCARB) in preparation for the Architectural Registration Exam in California.
Bachelor of Architecture (B.Arch)
California College of the Arts — San Francisco, CA
Emergency Design Collective — Volunteer Designer for non-profit organization focused on designing solutions to benefit front line healthcare workers during the first year of Covid-19. Response Collective including Facebook, Autodesk, Stanford, Yale, and Harvard.